On February 25, 2014, Earth to Business Marketing was introduced to attendees of the London Linked Networking Winter 2014 event, organized by owner, Colleen G. McCauley. The event allowed London Linked group members to connect with each other, and it helped promote local businesses and a local charity, ClothingWorks.

LL Networking Winter 2014 014This social mixer included prizes, light snacks, cash bar, vendor tables, and a presentation on “Dressing for Success” and networking tips by ClothingWorks staff. Promotion occurred through posters, word of mouth, email, websites, and social media using the hashtag #LdnLinkedWinter2014 on LinkedIn, Facebook, Twitter, Google+, and Pinterest. For promotional examples, visit the Facebook event page at facebook.com/events/1392170024373175.

The event was made possible thanks to generous sponsors including Earth to Business Marketing, snapd London, the PA Shop, TicketWindow, Stevens Signs and Displays, Phelan Photographyvendors, and prize donors such as PowerFlower Web Design and Moda di Giuliana as well as organizers and volunteers. Catering was by Edgar and Joe’s Café of Goodwill Industries Ontario Great Lakes.

Update March 31, 2014:

ClothingWorks received a donation of $110 (10% of the event’s ticket sales) to help local job seekers as thanks for presenting at and participating in the event. The cheque was presented to WIL Employment Connections.

Update April 1, 2014:

Earth to Business Marketing got its first public appearance when the networking event was featured in snapd London’s hard copy and online at snaplondon.ca/?option=com_sngevents&id%5B0%5D=648094.

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